Branding Kit

Logos

Light Background square

Light Background wide

dark Background square

dark Background wide

Colors

Primary Color: Blue

CMYK: C: 90, M: 50, Y: 0, K: 0

HEX: #0078D7

Use: Primary branding elements, main backgrounds, logo highlights.

Secondary Color: Green

CMYK: C: 70, M: 0, Y: 60, K: 0

HEX: #3EB489

Use: Accents, secondary backgrounds, buttons, and links.

Text Color: Dark Gray

CMYK: C: 0, M: 0, Y: 0, K: 80

HEX: #333333

Use: Primary text color, headlines, subheadings.

Accent Color: Gold

CMYK: C: 0, M: 16, Y: 100, K: 0

HEX: #FFD700

Use: Highlights, calls to action, special elements.

typography

Website Font: Poppins Bold 700

Use: Headers, subheaders, and primary text on the website

Weight: Bold (700

Logo Font: Canda Tawa Cute

Use: Logo text, emphasizing the brand’s friendly and engaging aesthetic

Weight: Regular

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